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Dear Publisher,
In this issue, catch the buzz!
| That's Super! |
 Can there be too many supers in one week? We're about to find out. First, there’s the Super Bowl on Sunday. Then, barely 48 hours later' we've got Super Tuesday to contend with. The juxtaposition of these two larger-than-life days leads to an obvious question: which Super is more, well, Super? Will football, big-budget ads and cheerleaders beat a big ol' Primary Election?
Of course they will.
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| Visit the Voxant Shop! |
 There's more to our company than just the Voxant Newsroom. For years, we’ve served as the provider of transcripts and archives for dozens of the biggest shows in TV news. Now that vast archive is available to you. At the new Voxant Shop, you can purchase transcripts and DVDs of shows like "Charlie Rose", "Larry King Live" and “Countdown with Keith Olbermann” direct from Voxant. Various usage rights are available for most content, making a visit to the Voxant Shop a must for educators, journalists and news junkies alike. Check it out today!
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Tips and Tricks: Engaging your audience, part II: It’s all about context |
Last w eek we showed you the importance of embedding the most compelling content on your site. Choosing interesting and germane content is only half the battle, though. To truly engage your audience, it’s often as much about where you put your content as it is about what content you choose. Make sure the stories you embed from the Voxant Newsroom are presented in a clear context. Using a single asset to accompany a blog post is great, and the more original content you can provide the better. Check out an example of this here at TattooTheBaby.com. Of course, embedding an entire feed relevant to your site topic works too – especially if it’s above the fold and well-integrated into your overall design, like our friends at YourMovieStuff.com. |
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Content spotlight |
- Expanded Books: Interviews, behind-the-scenes looks and more
- FIND: Primary source documents from Federal Information and News Dispatch
- WatchMojo: Be cool. WatchMojo.
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| Snappy and Clever Closing: The Super |
These are the kinds of weeks news junkies live for. Not only will the Giants shellac the Patriots on Sunday (you heard it here first, folks) but the end to this interminable presidential election season will finally be upon us (if we don’t have two nominees by Wednesday, I’m moving to Canada. That’s it.)
The first defeat of the 2007-08 Patriots and the end to the election? Now that’s what I call super.
Sincerely,
Evan McMorris-Santoro, Senior Editor |
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Voxant is building a new kind of network that delivers unparalleled licensed content, advertising and syndication services to millions of websites and niche communities throughout the Web. Our New Media Network reaches an aggregate audience that rivals the top news and information sites in size, while delivering greater breadth and depth of content and services. We make it easy for our Web Publisher Affiliates to obtain high quality, fully licensed news and information for their websites, blogs and targeted niche communities. The content can then be embedded and re-embedded by site visitors using Voxant’s secure multi-media viral syndication technology. Our advertising-supported Network costs nothing for Web Publisher Affiliates and provides a new revenue stream for websites and blogs that embed content to their sites.
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